Probably one of the most under utilised and at the same time most powerful tools available in the Google Toolbox is the Google Analytics application.

We produce a basic analytics report each month for our clients which provides a wealth of information and informs us of where we might improve the website in order to drive more clients to it.

In addition, when redesigning a website analytics provide invaluable information. For example, would you take the time to place a page on a new website if you knew it wasn't used on the existing website?

From new areas of the website through to new product launches, redesigns of specific areas such as a shopping cart can all be driven by analytics.

Web analytics can provide you with key information including:

• How your prospective clients found your website
• What they looked at
• How long they were there
• Which areas of your website they found most interesting
• Which route they took to get to your products or services
• Where they were when they left

Please get in touch for a brief and sample report and see how professionally managed analytics can help your business now...